PAPER

Unpacked growth from e-commerce flows

Sector
Value

1200bn USD

M

MEDIUM RISK for entreprises

  • Fragmentation

  • Internationalization

  • Capital Intensity

  • Profitability

  • Growing needs for (cardboard) packaging, in line with manufacturing and skyrocketing e-commerce activities
  • New market outlets stemming from rising middle class in emerging markets
  • Rising demand for hygiene products
  • High sensitivity to upstream pulp price
  • Ability to cope with high investment costs to ensure better production efficiencies
  • Plastics in competition against cardboard in the packaging outlet

Key players

Country Role Sector risk
China

#1 producer

C

Sensitive risk

United States

#2 producer

B

Medium risk

Japan

#3 producer

B

Medium risk

Contact Euler Hermes

Economic Research Team

research@eulerhermes.com

Risk Analyst

Marc LIVINEC

marc.livinex@eulerhermes.com

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