Consumer electronics: the outlook for the US consumer electronics industry is considered neutral with some signs of weakness

Euler Hermes forecasts 2013 U.S. GDP to grow 1.9% following a 2.1% increase in 2012. Subdued consumer spending and a lack of revolutionary products will result in low single-digit sales growth in 2013.

The launch of Windows 8, more ultrabooks, and hybrid PC-tablets, offer potential for a rebound in PCs, but smartphones and tablets are expected to continue taking share. Manufacturer and retailer margins will continue to be pressured by product commoditization and value oriented consumers. Within the retail environment, online retailers will continue to challenge the brick and mortar players.